No Stopping Time Style is the fastest way of seeing who’s “with it”. Our parents do a lot to help us, now we can help them. 2016 Silver Addy
Ad Fight Part 1 About A group of graduating BYU seniors wanted to flex their creative muscles so they decided to have an Ad Fight. Two undergraduate programs went head to head to address one creative brief. The judge was the Martin Agency. The teams: BYU vs. University of Colorado. The two teams had [...]
THE LIGHT Client: Philips Light bulbs so bright you’ll think you’re seeing “The Light” at the end of the tunnel. This T.V. spot is one of our favorites. Its light will never die. Special Judges Award (AAF) 2013 Gold National Addy 2012 Student Addy
MILLION TREES About New York is losing its trees. We couldn’t let that happen. To capture the hearts of the “Tree Passers”, millennials aged 20-30 who tune-out social initiatives, we appealed to their vanity. Tree Passers might not care instantly about trees, so we rallied our campaign around something they do care about, [...]
Road to the Shire About We Adlab students believe in our dreams. Even when that dream consists of traveling to New Zealand to become hobbit extras. In fact, that's exactly what three students accomplished. They created international buzz, rallied Tolkien fandom, and gained supporters including Justin Bieber.