Project Description

Anatomy of a Soul

About

We had the opportunity to work with the national interfaith organization Faith Counts. We were given the challenge of developing and producing concepts that seek to bring faith into the Millennial conversation.

Anatomy of the Soul focuses on the moments in our lives when we come to the edge of our ability and need more strength, courage, or encouragement to go on. In these moments we take a moment to ask for help in the simplest and most profound way. Prayer.

Content Creator

Stephen Aldridge, Scott James

Copywriters

Scott James, Robert Hill

Awards

2016 Gold Addy

THE HALFWAY HOUSE POETS

About

To demonstrate the power of faith to change lives we filmed poets in a Chicago halfway house. These poets, recently released from prison, were taught and mentored by Brandon Crockett (AdLab alumni). The individual spots are filmed in locations chosen by the poets that brought them peace or inspiration.

Content Creator

Scott James

Copywriters

Michael Peterson, Cat Delong

Awards

2016 Gold Addy