Project Description

NIKE ID

ABOUT

Working alongside Wieden and Kennedy, Nike was one of the AdLab’s first clients. Sports are all about teamwork and everyone knows a key to thinking the same and being the same is dressing the same. For Nike’s customizable team shoes we created the campaign Nike Id rallying the simple message that team colors are about being on a team.

ART DIRECTION

COPYWRITING

NIKE ID
NIKE ID
Nike ID