NEWS

You Should Be in Magazines – Adlab Students Work Showcased in Comm Arts Magazine

Four student creative campaigns were recognized in the 2024 Communication Arts Advertising annual – awarded with Comm Arts’ Award of Excellence, one of the most-coveted awards in the industry. Communication Arts magazine is a professional journal for creatives in visual communications.  The projects selected in this year’s competition – the organization’s 65th annually – will be reproduced in the November/December 2024 issue of

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Abby Jensen and Shelby Moore Win Washington Media Scholars Foundation Competition

The Washington Media Scholars Foundation (WMSF) proudly announced the winners of its 15th annual Media Scholars Case Competition at a prestigious awards luncheon held on June 6th. The event, attended by 160 media executives, university faculty, student finalists, alumni, WMSF staff, and volunteers, celebrated the exceptional talents and hard work of the participating students. The 2024 Media Plan Case Competition

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Jeff Sheets awarded Distinguished Advertising Educator Award

Professor Jeff Sheets was awarded the American Advertising Federation National Distinguished Advertising Educator Award at ADMERICA this year in Salt Lake City. The Distinguished Advertising Educator Award honors an educator who has been a consistent mentor to students, has supported the success of the advertising industry through research, teaching and advocacy, and has been engaged in the advancement of the

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BYU Adlab takes 3rd Place Nationally in the NSAC Tide Competition

The National Student Advertising Competition is the premier college advertising competition that provides more than 2,000 college students with the real-world experience of creating a strategic advertising/marketing/media campaign for a corporate client. This year’s sponsor was TIDE laundry detergent. The BYU Adlab team not only took 3rd place in the national competition but also won BEST BOOK, BEST INSIGHT, and

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School of the Year!

BYU, via the Comms AdLab, has been named School of the Year in the One Club Young Ones Student Competition.   In addition, our students’  submissions won a total of 51 awards at the One Show event held during Creative Week in mid-May in New York City. 

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BYU Adlab Students win Coca Cola Refreshing Films Contest

The Coca‑Cola® Refreshing Films is a platform to provide up-and-coming filmmakers from partnered schools the opportunity to create content for the big screen. Every year the program looks for new filmmakers to submit their ideas. Destinee Neville and Adam Sheet’s script – Signs of Friendship not only won the grand prize, but they also took home the Fan Favorite Award.

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AdLab Wins Best of Show + 20 ADDYs at Utah AAF Awards

At the Utah ADDY Awards (AAF) last week, the BYU AdLab won the Student Best of Show, a Judge’s Choice award, and 20 ADDYs – 8 Gold and 12 Silver, representing a mix of senior and junior comms students. These awards represent a lot of hard work from our students. As a side note, we saw many of our former

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Professor Jeff Sheets named to the 2024 One Club for Creativity Young Ones Jury

From One Club: “Young Ones has gathered top talent, from rising stars to established executives, from around the world to judge our 2024 Young Ones Student Awards. Our jurors will review thousands of entries from hopeful students and recent graduates to determine who deserves to be recognized as a Young Ones Student Award Winner across our four competitions– ADC, One

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Two Adlab Students Named 2024 AAF Most Promising Multicultural Students

BYU Advertising Students Gabe Bori and Eli Wright have been selected as AAF Most Promising Multicultural Students for the class of 2024. The 50 selected students will participate in a four-day industry immersion program in New York on February 4-9, 2024. The program will include professional development and personal branding workshops, the “Building Bridges for Our Future” Awards Ceremony and Luncheon,

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